If it wasn’t obvious by this cute little Icelandic sheep, this will not be your typical fitness or nutrition site.

I’m gonna provide you a plethora of practical tips on both of those, but I refuse to let you keep bullshitting yourself about how to get in shape.

Most importantly, I’m gonna show you how to use fitness as a tool to *enhance* your life, not *be* your life.

To claim responsibility and recognize your personal duty to live up to your highest potential.

You’re either gonna love what I write and be nodding in agreement the whole time…

…OR…

You’re gonna be offended, exit the site, and be frustrated 6 months down the road when nothing you’re doing is working.

Might as well decide for yourself:

Hi, I'm Matt.

(I am not the sheep.)